Enlightened Planning
A Strategic Journey for the Soul of Your Business
Beta Retreat: November 6–9, 2025 | Falls Village, CT
A private, co-created experience for 6 seasoned founders ready to scale their purpose to the next horizon.
This isn’t a strategic offsite.
This is a rare convergence of sacred plant journey work and strategic purpose facilitation—a space to dissolve limits, elevate vision, and reimagine your company's impact from the inside out.
If you’re already leading an impact-driven company that’s creating meaningful change in the world, but you're sensing a next horizon calling you—this retreat is for you.
Curated and facilitated by Rob Craven, author of Scale Passion: A Blueprint for Building Purpose-Driven Businesses, alongside Christian Chasmer and Ally Lyons, experienced plant journey facilitators and co-creators of a sacred retreat space in rural Connecticut. Christian, a serial entrepreneur and operator, and Ally, a deeply intuitive space-holder and healer, have led dozens of safe, intentional journeys. Together, they hold a container where deep personal clarity and collective transformation can unfold.
Who This Is For:
Founders and CEOs actively leading purposeful, high-integrity companies
Already in flow—your business is working, your team is strong, your impact is real
You’re now being drawn toward something bigger: a legacy shift, deeper fulfillment, or bold new frontier
You have prior experience with plant medicine journeys and are ready to engage the work with sacred intentionality aimed at your business
You’re excited to co-create this beta experience, go with the flow, and offer feedback to help shape what comes next
The above criteria are must-haves for this initial beta cohort. This is not for founders still solving the basics or navigating crisis. It’s for those who are already on fire—and ready to burn brighter.
What You’ll Experience:
A 4-day retreat at a private log cabin on 13 sacred acres in rural Connecticut
A guided plant journey facilitated by Christian Chasmer and Ally Lyons
A day of Stage Three purpose work with Rob Craven, author of Scale Passion—designed to help you explore, name, and build toward your next horizon of impact
Space to reflect, expand, hike, journal, and integrate
Shared meals, fireside connection, creative practices, and powerful conversations
No PowerPoints. No tactical hustle. Just a sacred container and visionary energy.
This retreat is strictly limited to 6 participants to ensure intimacy, safety, and depth of experience. We will maintain a short waitlist of 2–3 additional founders in the event a spot opens.
What You’ll Walk Away With:
A renewed and expanded vision for your life and business
Strategic clarity about your next chapter of purpose and impact
A widened lens on what’s possible for your company, team, and legacy
Deep personal insights from your plant journey
The beginnings of a plan to 10X your impact without sacrificing soul
A circle of trusted peers who are playing the same big game
A sense of spiritual and strategic alignment that you can carry forward
Investment:
This is a founder-only beta. Final cost will depend on lodging preferences and final headcount, but current estimate is:
$5,500–$6,500 per person + airfare & travel to/from the event (all-inclusive)
Includes:
Shared lodging at the retreat property (private upgrades available nearby)
All meals (locally sourced, plant-forward), chef and host support
Sacred plant journey work, prep, and integration facilitation
Strategic coaching and facilitation with Rob
Pre-event call and post-event integration support
Meet Your Guides:
Rob Craven
Rob is a purpose-driven founder, former CEO, and author of Scale Passion: A Blueprint for Building Purpose-Driven Businesses. He previously led Garden of Life and MegaFood to rapid growth, B-Corp certification, and successful exits. Today, he guides leaders to align their personal purpose with business strategy and scale their impact through his firm, ScalePassion. His work helps founders unlock their next horizon with clarity, courage, and intention.
Christian Chasmer
Christian is Partner and COO at Ammortal, a bio-optimization company that blends ancient wisdom with cutting-edge technology to optimize human performance, longevity and wellbeing. A systems thinking entrepreneur who has built and scaled multiple companies across health, wellness, and technology sectors. His personal philosophy centers on living a full, harmonious life - being present with what is and participating fully in life's natural ebbs and flows. This authentic approach to wellness informs his understanding of what truly supports human wellbeing
Ally Lyons
Ally Lyons is a holistic health practitioner, yoga teacher, Reiki practitioner, and herbalist. She is passionate about creating safe, sacred spaces for retreats that invite healing, self-discovery, and deep connection. As co-founder of Journey with Cacao, Is It Clean, and Exhale Retreats, Ally blends ritual, wellness, and community to guide others on transformative journeys of growth and alignment.